Keren Soffer-Roth
Executive Director
Keren Soffer-Roth (she/her) is the co-executive director of the Jewish Liberation Fund (JLF). She is also continuing as the director of Rise Up Initiative until both organizations officially merge in July 2026.
Keren has over a decade of leadership experience in the Jewish social justice sector and nearly two decades in the government and nonprofit sectors. In her four years at Rise Up, she raised over $2 million; doubled the organization’s funder portfolio; launched its first collaborative grants program; increased grants for marginalized Jewish leaders by over 30 percent; and helped steward the organization’s merger with JLF.
As a former senior organizer at Jews For Racial & Economic Justice (JFREJ), Keren co-founded the first ever Mizrahi & Sephardi Caucus in the country; deepened the organization’s Jewish-Muslim solidarity work; diversified its cultural organizing strategy; built the largest education and organizing program in JFREJ’s then-30 year history; and co-authored the groundbreaking resource, Understanding Antisemitism: An Offering To Our Movement.
Throughout her career, Keren has trained over 5,000 people, developed over 550 leaders, and led over 30 teams. She is an avid home cook, dedicated cookbook collector, and intermediate potter. Keren is a proud Arab Jew with lifelong roots in Queens, NY, where she lives with her wife, Natasha, and their daughter.